Increasing Sales and Close Rate with Menu Pricing

Increasing Sales and Close Rate with Menu Pricing with Danielle Putnam

Danielle Putnam is President of The New Flat Rate.

As a serial entrepreneur, Putnam enjoys building and growing The New Flat Rate, coaching, and sharing best practices with other small business owners and dabbling in multi-unit rental properties.

She is also honored to serve as an advisory board member for Women in HVACR and board member for the EGIA Foundation to help promote more women in the industries.

Outside of the office, she loves spending time with her husband cheering him on as he remodels historic homes and hiking with their four young children.

In today’s interview, we talk about:

  • Asking your client “what should we do?”
  • Why menu pricing serves the client better.
  • Why you should take payment before starting work.
  • How to get your service techs to discuss replacement.
  • Why it’s your technicians responsibility to discuss all the issues they discovered in the home.
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