How to Find Your Sweet Spot and Only Work With Customers You Love with Ali Alden

Ali Alden is a seasoned small business strategist and marketer with over 15 years of experience. Specializing in the trades and home service industry, she dedicates her expertise to helping small business owners break through growth barriers and claim a larger share of the market.

As a Pumpkin Plan Strategist and StoryBrand Certified Guide, Ali uses proven strategies for scaling small businesses, identifying untapped opportunities, and creating a distinctive market presence.

In today’s podcast we dive into:

When a technician starts their business, they first usually say YES to everything. How do we stop doing everything and find our sweet spot in the marketplace?
How can the Pumpkin Plan by Mike Michalowicz transform our business.
Why is having a strong brand so important.
What is the #1 reason blue collar businesses struggle to grow?

Back To Resources

Finally understand your finances and how to make them work for you.

Instead of sticking your P+L statements in a drawer, work with Blue Collar Business Advisors to get a clear path to profitability.

With a solid financial plan and expert advice, you can make informed business decisions and feel confident about the future of your business.

Schedule Your Discovery Call